Arsenal x adidas Football

Services
Music Supervision, Sync & Licensing
Client
adidas
Year
2024
Challenge

Building the perfect soundtrack, one cue at a time, from North London to Ode to Joy.

We knew this piece was going to be slightly mischievous and full of music and soundbites. The main challenge was to find the first sound for each part. This took time searching and trialing different things until we got it right.

Parts of it needed to sound like North London, other parts needed to sound like something from a detective film, elevator muzak and then the climax with a version of Ode To Joy. It’s fun and tongue in cheek in part and of course the audio helps to convey the story.

Listen to our team music playlist