Volotea´s Local Music Guide

Services
Talent Management, Music Partner
Client
Volotea
Year
2023
Challenge

Volotea’s Musical Journey, Discovering Cities Through Sound.

Just as music connects people across borders, Volotea unites travelers by focusing on airports in small and medium-sized European cities. To enhance this experience, Record-Play introduced the Local Heroes project, selecting musicians from various destinations to serve as cultural guides. These artists—ranging from Palermo’s I Giocattoli to Marseille’s Chinese Man—shared insider tips on their hometowns, offering travelers an authentic local perspective.

In addition, Record-Play curated exclusive playlists featuring emerging and established artists from regions served by Volotea. Sent to passengers before their flights, these selections—powered by our global music discovery service, MusicMap—help set the tone for each journey, making travel even more immersive and inspiring.